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WINNER OF THE “ADC – 85th ANNUAL AWARDS” – MERIT AWARD –
SEMI-FINALIST/HONORABLE MENTION – INDIPENDENT PUBLISHER BOOK AWARDS 2006
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Flor Garduño
Nature Silenziose
Silent Natures

Introductions by Paolo Belli e Claudio Moro
Texts by José Maria Espinasa e David Streiff

Graphic Design by Theredbox communication design

16,5×24 cm
96 pp
32 fotografie in tricromia / Tritone Photographs
HB

ISBN 88-87469-44-X
Italiano / English

CHF 40,– (CH)
EURO 32,–
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Un corpo, un frutto, un fiore, un bambino, un pesce, un cavallo, una vecchia fotografia fotografata nella neve… l’artista messicana raccoglie nelle sue immagini frammenti dispersi, frammenti di quotidianità, talvolta malinconici, talvolta dolorosi, del suo paese d’origine, il Messico, e della sua memoria; ci fa percepire tutta la sensualità e anche tutta la fisicità dei corpi e degli sguardi, tutta la nostalgia per un mondo che va inevitabilmente perdendosi nella grande deriva dell’omologazione. Il suo è un linguaggio che col trascorrere del tempo ha attinto non la semplicità quanto la segreta complessità della rappresentazione. Un linguaggio che è puro teatro.
Se è vero, come scrisse Walter Horatio Pater, che tutte le arti tendono alla condizione della musica, possiamo forse considerare questo percorso in trenta immagini di Nature silenziose (e più in generale, l’intera sua opera) come una sorta di variazioni musicali attorno a un tema. Un borgesiano gioco di scacchi, la cui scacchiera e i cui pezzi si moltiplicano e si trasfigurano, come in un sogno.
Artista e, direi, anche poeta per immagini potentemente figurativa, Flor Garduño rimane, anche in questa sua nuova esposizione, fedele al proprio immaginario. Affiorano, immagine dopo immagine, le sue radici, solidamente ancorate alla tradizione fantastica latina e, per altri versi, alla tradizione surreale.
Paolo Belli

Flor Garduño costruisce le sue storie, le muta, le consegna ai suoi spettatori, i quali vanno da una foto all’altra, tornano indietro, procedono, sono viandanti di un labirinto affascinante, con tutti i minotauri e le euridici possibili, meravigliati dal fatto che questo labirinto non c’imprigioni, ma, al contrario, ci liberi.
José Maria Espinasa
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A human body, fruit, a flower, a child, a fish, a horse, an old photograph photographed in the snow … in her images this Mexican artist collects lost fragments, fragments of everyday life, some melancholic, some agonizing, of her homeland, Mexico, and her reminiscences; she allows us to perceive all the sensuality and physicality of the body and facial expression, all the nostalgia for a world unavoidably becoming lost in the great shift towards approval. Hers is a language which, with the passing of time, has touched upon not so much the simplicity as the secret complexity of the subject. A language that is pure theatre.
If it is true, as Walter Horatio Pater wrote, that all art has a tendency towards music, we may perhaps consider this path through thirty images of Silent Nature (and generally, her entire collection) as a kind of musical variation on a theme. A Borgesian game of chess, in which the board and pieces multiply and are transformed, as in a dream.


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Flor Garduño
Born in Mexico City in 1957, her two homes are in Stabio (Ticino canton, Switzerland) and Tepoztlán (Mexico). She studied at the San Carlos Academy in her home city, and then became assistant to Manuel Alvarez Bravo until 1980, when she began her independent career as photographer. She published her first book of photography in 1985, Magia del juego eterno (Oax-Mexico). Many others followed, amongst which: Bestiarium (Zurich 1987), Witnesses of Time (1992), Mesteños (1994) and Mummenschanz (1996). Her works are displayed in no less than thirty-five museums, including: Chicago Art Institute, American Society in New York, Creative Photography Center in Tucson, the Fine Arts Museums in Mexico City, the Museum of Modern Art in New York, La Bibliothèque Nationale in Paris, the Stiftung für Photographie in Zurich, Ludwig Museum in Cologne and the Musée de l’Élysée in Lausanne.


85th ADC Annual Awards

The ADC Annual Awards received over 11,500 entries this year in the categories of Ad-vertising, Interactive Media, Hybrid (defined as communications work that employs no less than three media channels), Graphic Design, Illustration and Photography. In theAdvertising category, there were just under 200 overall winners, including 5 Gold Cubes, 11 Silver Cubes, 33 Distinctive Merit winners and 150 Merit finalists. All of this workwill appear in the Art Directors Annual 85, which will be published later this year.

About the ADC Annual Awards
Judged by an international panel of the world’s most respected creative professionals, The ADC Annual Awards honors the best work from around the world in print and broadcast advertising, interactive media,graphic design, publication design, packaging, photography and illustration. The medalist and merit-level work will be featured in the award-winning Art Directors Club Annual, the oldest and most respected com-pendium of outstanding work in the industry. The Annual is an indispensable reference tool and source of creative inspiration—or “visual fuel”—for creatives, clients, and students alike.

About the ADC
Founded in New York in 1920 as the first creative collective of its kind, The Art Directors Club is a self-funding, not-for-profit membership organization that celebrates and inspires creative excellence, connecting visual communications professionals from around the world. The ADC’s mission is to promote thehighest standards of excellence and integrity in visual communications and to encourage students and young professionals entering the field.

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